Social media network concept on phone.

What Is Mobile Marketing & Why Does it Matter So Much?

What Is Mobile Marketing? First, a quick definition: Mobile marketing is the art of marketing your business to appeal to mobile device users. When done right, mobile marketing provides customers or potential customers using smartphones with personalized, time- and location-sensitive information so that they can get what they need exactly when they need it, even..

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Businessman using smart phone with Email icons against gradually varied background.

Email In a Mobile Age

Sometimes you’d be forgiven for considering email as a thing of the past. We’ve all read the thought pieces, and those of us who find ourselves needing to deal with teenagers on a consistent basis are well aware that messaging apps appear to be the new normal when it comes to digital communications. There’s only one problem..

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How Effective is Mobile Marketing

How Effective is Mobile Marketing

Mobile marketing is a very effective way to promote your products or service, raise brand awareness, enhance loyalty of your customers and of course increase the sales. Just about everyone have a mobile phone but what is even more important is that over 90 percent of people tend to carry their mobiles no matter where..

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104 Reasons Why You Need to Advertise on Mobile

104 Reasons Why You Need to Advertise on Mobile

At a time when “mobile-first” is no longer a suggestion, but a reality, businesses need to think seriously about mobile advertising. A new infographic from Entrepreneur helps us consider the vast potential of mobile marketing and advertising. Where Are Mobile Users Most Likely to Spend Their Time? If you want to target mobile users, it..

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Business Concept. Mobile Marketing Sign.

What Does the Future of Mobile Marketing Look Like?

The outcomes of the future are pretty uncertain eventualities. But yet, we as humans strive to predict future outcomes and scenarios in a variety of ways. For example the complete guesswork of choosing your lottery numbers, to the more logical science & technology based efforts of meteorologists predicting future weather patterns. Needless to say, human..

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Mobile Marketing on Red Keyboard Button Enter on Black Computer Keyboard.

4 Ways to Boost Mobile Marketing

Marketers who want to stay competitive should retune their mobile marketing strategies, according to a study by Forrester Research. The report, titled The State of Mobile Marketer Tactics 2016, has revealed that marketers are misusing mobile marketing techniques and should focus on optimizing customers’ mobile experiences instead. “Marketers can leverage many different tactics from native..

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What-are-the-Benefits-of-using-Mobile-Marketing-

What are the Benefits of using Mobile Marketing?

Here are some major benefits from using a mobile marketing campaign. Accurately reach your target market Mobile marketing allows you to reach a highly targeted audience and have direct marketing communication with a variety of different customer groups. Unlike other devices, mobile devices are mostly owned by one individual who carries their devices at all..

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