Social media network concept on phone.

What Is Mobile Marketing & Why Does it Matter So Much?

What Is Mobile Marketing? First, a quick definition: Mobile marketing is the art of marketing your business to appeal to mobile device users. When done right, mobile marketing provides customers or potential customers using smartphones with personalized, time- and location-sensitive information so that they can get what they need exactly when they need it, even..

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10 Amazing Results from SMS Text Marketing

10 Amazing Results from SMS Text Marketing

The world of digital marketing has evolved drastically over the course of the last decade. There are now more ways than ever to reach potential customers. But to be honest, some methods are drastically more effective than others. Believe it or not, mobile marketing has actually risen to become one of the most efficient forms of advertising out..

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3 Quick Tips For Keeping Text Marketing List Opt-Outs Low

3 Quick Tips For Keeping Text Marketing List Opt-Outs Low

When someone opts out of your text marketing program, you could potentially lose a customer. You’ll no longer communicate with that person via your preferred method, and you therefore risk losing contact entirely. What’s the solution? Give your prospects and customers reasons to stay connected to you via text. Use these three quick tips to..

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6 Email Marketing Ideas for Summer

6 Email Marketing Ideas for Summer

When summer vacation gets underway, it’s time to switch up your email marketing approach. For most, summer is a time to slow down, enjoy the kids’ time off from school, do some traveling and enjoy some fun in the sun. The lightheartedness of summer should translate into your emails, and here are six ways to..

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How SMS Marketing Works

How SMS Marketing Works

The Benefits of SMS Marketing Texting has by far the best engagement rate of any marketing medium. Whereas emails can sit unread, phone calls can go can go unanswered and leaflets can be thrown out before given a second glance, text messages are almost always read, and read quickly. As James Citron, CEO of text messaging..

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Your Business Needs a Social Media Marketing Strategy Right Now

Your Business Needs a Social Media Marketing Strategy Right Now

Last year I made the case for social media marketing for small businesses in terms of why they need to even use it. According to the 2017 Social Media Marketing Industry Report from Social Media Examiner, 92% of marketers said that social media is important to their businesses (that included business owners as well). So..

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10 Ways Email Marketing Can Help Your Business Grow

10 Ways Email Marketing Can Help Your Business Grow

Email marketing is using email to get your marketing message in front of your audience.It is an essential tool to growing your business in the fast paced world of internet business because it offers open, conversational, and interactive communications. The most popular form of email marketing is the email newsletter or ezine. Permission-based email marketing..

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How Effective is Mobile Marketing

How Effective is Mobile Marketing

Mobile marketing is a very effective way to promote your products or service, raise brand awareness, enhance loyalty of your customers and of course increase the sales. Just about everyone have a mobile phone but what is even more important is that over 90 percent of people tend to carry their mobiles no matter where..

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10 Amazing Results from SMS Text Marketing

10 Amazing Results from SMS Text Marketing

The world of digital marketing has evolved drastically over the course of the last decade. There are now more ways than ever to reach potential customers. But to be honest, some methods are drastically more effective than others. Believe it or not, mobile marketing has actually risen to become one of the most efficient forms of advertising out..

Read more