Last year I made the case for social media marketing for small businesses in terms of why they need to even use it. According to the 2017 Social Media Marketing Industry Report from Social Media Examiner, 92% of marketers said that social media is important to their businesses (that included business owners as well). So..
Are Twitter, Facebook and blogging a waste of your time? Or are you missing out if you don’t take full advantage of them? Here are some hard facts to help you cut through the hype to determine if social media can help your business grow. There has been a debate for some time now on..
You may not think of yourself as an artist. But just like an artist exhibiting paintings in a gallery, you probably take pride in your collective body of work. image: http://cdn2.business2community.com/wp-content/uploads/2017/03/3684120d-ee8b-4339-9b1b-9489883053df.jpg.jpg Take your website or blog… You’d never spoil it with a sub-standard article or a fuzzy photo. You want to blow your visitors away,..
By now, a majority of small business owners know that social media—Facebook, Twitter, Instagram, YouTube and LinkedIn—are important for reaching prospects, customers and business partners. However, that still doesn’t make it easy to block out the time for creating and executing a social media strategy, especially in businesses that don’t have a dedicated employee to..
While it might seem like you can “just start doing social media,” in reality, as a business you should start with some sort of strategy. You need to find the best channels to be on, the best types of content to post, the best times to post, and to schedule it into your work schedule..
The long and short of it is that social media is the future of customer service. Facebook, WhatsAapp, Instagram and twitter have 1.5 billion, 1 billion, 400 million and 300 million users respectively. Facebook, being the most popular social network, has 70% active users who log on on a daily basis, of which 43% do..
And up is this year’s most influential social media campaigns. Here we go! 1. Comedy Central’s The Daily Show Hidden Videos When Jon Stewart announced he was leaving the beloved satire and commentary show, The Daily Show, there was much anticipation and curiosity about who he was passing the coveted baton to. Taking advantage of..
Welcome to the year ahead in the social media marketing. In this article, we’ll try to show you glimpses of what might happen next and prepare you for what lies around the corner in the world of social media. This list is here to inspire you in ways you might want to tweak your social..
Social media has become one of the most important tools in a brand’s toolbox, but it’s a waste of time if you don’t know how to use it. Your messaging must be crafted with the sole intention of supporting and reinforcing your brand. There are several working parts that need your attention. Let’s explore them..
The average American spends 37 minutes per day on social media. That amounts to 217 hours or 9 days — almost a week and a half — over the course of a year. That alone is enough reason for any business to jump on the social media marketing train; however, it’s important to consider that..